Casino content in every language your players actually read
Reviews, slot pages, bonus terms, guides and localisation for operators and affiliates — written by native speakers who know the vertical, checked against the market's ad rules, delivered on the date we promised.
Every order carries a spec sheet like this one. You always know what is being written, by whom, and when it lands.
We write in
Svenskasv-SEPortuguês do Brasilpt-BR日本語ja-JPDeutschde-DENederlandsnl-NLMagyarhu-HUEspañoles-ESSuomifi-FI한국어ko-KRPolskipl-PLΕλληνικάel-GRالعربيةarNorsk bokmålnb-NOTürkçetr-TRItalianoit-ITČeštinacs-CZSvenskasv-SEPortuguês do Brasilpt-BR日本語ja-JPDeutschde-DENederlandsnl-NLMagyarhu-HUEspañoles-ESSuomifi-FI한국어ko-KRPolskipl-PLΕλληνικάel-GRالعربيةarNorsk bokmålnb-NOTürkçetr-TRItalianoit-ITČeštinacs-CZ
The problem
Most content agencies have never read a bonus T&C
They will happily take a slot review brief. What comes back reads like a press release, says “risk-free” in a UK-facing page, calls a Megaways title a progressive jackpot, and has to be rewritten by your team — which is the expensive part.
Then there is the language problem. The generalist agency has one Spanish writer covering Spain, Mexico and Argentina, runs Swedish through a translation tool with a light edit, and cannot tell you which of those pages would fail a Spelinspektionen review.
We only write iGaming, and we only use writers who live in the market. That is the whole proposition.
A translated bonus page is a compliance risk with good grammar. A localised one is a landing page that converts.
Content Kings — house rule no. 1
Sample · sv-SE · Bonus page excerpt
Välkomstbonus — vad du faktiskt får
Erbjudandet ger 100 % upp till 1 000 kr på din första insättning. Omsättningskravet är 25× bonusbeloppet och gäller i 30 dagar.
Note the framing: Swedish regulation requires bonus terms stated up front and permits one welcome offer only — so the copy leads with the condition, not the number.
What we do
Three services, one editorial standard
Buy them separately or as one programme. Everything goes through the same two-pass review before it reaches you.
Casino Content Writing
Casino reviews, slot reviews, bonus and payment pages, how-to guides and news — written by people who have played the products and read the terms.
Every writer lives in the market they write for. Swedish copy comes from Sweden, Brazilian Portuguese from Brazil. We do not have one Spanish writer covering Spain, Mexico and Argentina.
Vertical knowledge as standard
Our writers know what a wagering requirement is, why Cruks matters in the Netherlands, and that you cannot say “risk-free bet” in the UK. You are not paying to train them.
Deadlines that hold
A slot is scheduled with a delivery date and it lands on that date. Slipped deadlines are the single most common reason operators leave their last content supplier.
Compliance pass on every market
Each locale has an advertising rulebook. Copy is checked against the one that applies before it reaches you, and flagged where a claim needs your legal team's sign-off.
Unlimited revisions on tone
Two structured revision rounds are included in the price, and we keep going on tone-of-voice until it matches your brand guide. We would rather rewrite than lose the account.
Volume without a quality cliff
Long-tail slot review programmes and rapid market launches. Capacity scales on two weeks' notice, and the tenth thousand words reads like the first.
Content types
Everything a casino site needs written
Priced per word by type and language, so a 400-word payment page does not cost what a 2,500-word strategy guide costs.
You send a keyword list, a URL set or just the market you are entering. We come back with a scope, a word count and a fixed price. No discovery deck.
1 business day
Sample
Before any volume commitment you get one piece written to your brief, in the language you care most about, free.
2 business days
Match
We assign named writers per language and you keep them. The same Finnish writer handles all your Finnish work, so voice stays consistent.
Write & check
Draft, editorial pass by a second native speaker, then the market compliance pass. Nothing reaches you having been seen by only one person.
Per schedule
Deliver
Google Docs, WordPress draft, CSV or straight into your CMS via API. Two revision rounds included, tone revisions unlimited.
On the agreed date
Questions
What content buyers ask first
Which languages do you actually cover?
59 at the time of writing, from English and German through to Japanese, Arabic and Amharic — with regional variants treated as separate languages, because pt-PT and pt-BR are not interchangeable and neither are es-ES and es-MX.
The full list, with native names and locale codes, is on the Languages page. If yours is not there, ask — we recruit for a new language when there is a real programme behind it, and we will tell you honestly how long that takes.
How do you price?
Per word, by language and content type, with the rate fixed for the length of the agreement. Nordic and Japanese cost more than English because the writer pool is smaller. Volume tiers start at 20,000 words a month.
We quote a total for the scope, not an hourly rate, so the number in the proposal is the number on the invoice.
Is any of it AI-generated?
No draft we deliver is machine-written and passed off as human. We use AI where it genuinely helps — SERP analysis, brief construction, terminology consistency checks, first-pass QA — and we say so.
If you specifically want AI-assisted content at a lower rate, we will do that as a clearly labelled separate service, with a human edit pass. What we will not do is bill you a human rate for a machine draft.
Can you match our existing tone of voice?
Yes. Send your brand guide and three pieces you are happy with, and we build a language-specific voice sheet from them for each writer. Tone revisions are unlimited until it matches — that is deliberate, because tone is the thing content suppliers most often get wrong.
Who owns the content?
You do, in full, on payment. Copyright assigns to you, we keep no reuse rights, and nothing we write for you is ever resold or repurposed for another client. We will sign your own IP and confidentiality terms rather than insisting on ours.
What is the minimum engagement?
There is no minimum term. Most clients run monthly with an agreed word volume, and you can stop at the end of any month. The only thing we ask for is two weeks' notice on a large volume change so we can plan writer capacity.
Next step
Send us one brief and see what comes back
Free sample in the language you care most about, in two business days. If it is not better than what you are getting now, you have lost nothing.
Limassol, Cyprus · quotes within one business day · 59 languages
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